9780198072614
  • 9780198072614

INDIA MEANS BUSINESS-PD

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ISBN:9780198072614
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INDIA MEANS BUSINESS-PDOxford9780198072614
Product Description

Held to be the fourth largest economy by dint of its purchasing power India is part of the G20 major economies with significant influence on regional and global affairs. This book traces the evolution of business in India from the preBritish Raj days to look at the forces that have shaped Indian commerce and economy. From indigenous business and financial practices to the role of family business and stateowned public sector enterprises the influence of global business on India successful business practices of modern India and the Indian story in modern times—the book presents a wellrounded picture of the countrys position in the global business scenario. Looking at the sustainability of the Indian dream the narrative is supported by case studies of organizations like ITC Limited ICI India Limited HCL Limited and Ranbaxy Laboratories Limited.
Additional Information

ISBN
9780198072614
Distributor
Oxford
Author
KAUSHIK, KSHAMA V. AND KAUSHIK DUTTA
COVER
Hardback
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